We deliver professional podcasts that support your brand — and influence audiences that matter to you
- Editorial: We help you identify a clear editorial focus
- Logistics: We do all scheduling
- Interviews: We do the research, guest prep, question
s, and interviewing
- Production: We handle all set up, recording, editing, transcripts, hosting, posting & more
- Bonus Content: Get SEO-rich transcript for website posting & social media
- Audience Reach
- Post on your site
- Send via email, newsletters
- Social media: LinkedIn, Twitter, Facebook, Instagram
- Podcast Apps: Apple Podcasts, Spotify, Google, Stitcher, Overcast & others
- Audience Growth: We provide our proven ways to build audiences
It’s not an infomercial. There’s no pitch. You’re not selling.
It’s your content. Your brand. Your audience.
Benefits of a Branded Podcasts
Focus is you: Your brand is upfront and throughout
- Content is yours: Ideas & insights you want key audiences to understand
- Content 3X more powerful: Podcast + SEO rich blog post (transcript) + extensive social media posts
- Audience that’s loyal & interested: They want to hear your content & actively choose to hear what you say
- Educated, affluent influencers: Your brand shines with audiences that matter
- 100% share of voice: Unlike email, social media or websites, you have no competition with other messages. It’s all you
The result: A positive relationship – delivering your branded content and insights in multiple formats – to a loyal audience of listeners who matter
Process: Simple Version
- We handle all logistics
- Conversation between a host and guest(s) — anywhere in the world
- Easy editing quickly cleans up any restarts, pauses
- You approve the content
- We post the podcast — and deliver SEO-rich transcript
- You enjoy!
Process: Detailed Version
Here’s what we do:
- Develop editorial strategy
- Provide production elements (music, logo, icon, etc.) – or provide specs and work with client’s agency to create
- Handle guest outreach, engagement & preparation
Coordinate logistics: Day, time, rescheduling
- Secure recording technology: Professional quality audio; recording software
- Conduct full research
- Write and edit custom intro & questions
- Conduct highly-professional audio conversation with guest(s)
- Record intro following interview
- Manage and coordinate audio transcript creation
- Edit transcript
- Manage & coordinate audio editing with audio editor
- Review fully mixed master audio edit no. 1; transfer to client for review
- Answer and resolve any questions around audio edit no. 1
- Manage and coordinate new edits with audio editor
- Make edits to final mixed master audio edit no. 2
- Confirm final audio approval
- Secure audio hosting platform
- Upload final audio file, metadata, art, episode description, and SEO-relevant show notes to audio host platform
- Deliver embed code to client for posting, marketing campaigns, etc.
- Manage multiple alternative podcast distribution platforms (Apple Podcasts; Spotify; Google Podcasts; Stitcher; Overcast)
- Manage and coordinate audio transcript creation
- Deliver final transcript to client
- Collect and provide all podcast data from hosts and distribution channels
- Execute audience development strategy in conjunction with client
Here’s what you do:
- Enjoy